MakeMeOriginal ask's ''What Is SEO?''.
- Kyle Perry
- Nov 27, 2014
- 3 min read
Firstly, let’s address exactly what Search Engine Optimization (SEO) is, and why it is the key ingredient to increase traffic to your website.
In a nutshell, Search Engine Optimization is the art of knowing how search engines operate and using the correct tactics to rank high on websites such as Google, Bing and Yahoo. Sounds simple? It isn’t.
Even though make me Original creative is based on the outskirts of Birmingham in Cannock we have a solid understanding on how to make that huge digital imprint in the online market place.
Every year millions of companies compete in a rankings battle, determined to reach that number one spot. Now, unless you have a budget with no boundaries, this will not happen overnight. Building a steady, organic SEO strategy is vital. Rush your approach and Google will punish you for potential SPAMMING, which obviously isn’t a good thing. we can create an efficient SEO plan to benefit your company’s online reputation. By the using blogs, social media, PPC, email campaigns and analytics, together with our experience, we can help you obtain solid Google rankings. SEO planning is very intricate and requires relevant URL’s, the inclusion of keywords within content and creating strong organic backlinks, this is something we can do for you.
Email Campaigns
In today’s world of smart phones, tablets and mobile internet, it is important your message can reach people on the move. Our clever E-Shot strategy allows people to access your interactive emails no matter where they are. We understand the importance of capturing your customer’s attention, delivering the right message and getting it across in the quickest possible time. We can work together with your company and analyze split test results, to fully understand what emails your target audience are more receptive to. Once we have discovered this, we can begin to send information that the potential customers in your area of business want to see.
Social Media
MMO know Social networking has never been more important to businesses than they are today. We can help build a strong range of social media’s, which will generate interest and attract potential customers to your company. Regular and relevant updates from Facebook and Twitter, with the inclusion of links to your website will encourage more traffic, thus increasing the possibility of conversions. It also gives people the opportunity to instantly interact with your company, allowing them to ‘tweet’ you, write on your wall and comment on your videos. Quick responses and engaging conversations can act as effective and free marketing and PR for your business.
Pay Per Click Advertising
Pay Per Click advertising (PPC) is essential if you want to reach a wider audience, whilst climbing Google rankings in the process. With our experience we can create efficient PPC campaigns which will help increase your online reputation.
MakeMeOriginal can craft an efficient campaign, according to your budget and your target audience. Over the last few years PPC charges have increased dramatically, so the emphasis on a cost effective plan has never been greater. We can work with you to create an affordable campaign, whilst still seeing positive results within Google.
Analytics
The most important part of SEO is analysis. Knowing what does and doesn’t work is vital when planning email campaigns, PPC and social media direction. By working closely with us you will have access to daily, weekly, monthly and yearly stats, highlight the most successful campaign’s, keywords and emails. This will help plan future campaigns and allow the opportunity for more successful, consistent results.
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